Illinois AI Video Interview Act (AIVIA): Notify, Consent, Delete — Employer Compliance for AI Hiring
Illinois Artificial Intelligence Video Interview Act (AIVIA), 820 ILCS 42, effective January 1, 2020, was the first US law specifically regulating AI use in employment interviews. AIVIA applies to any employer using AI to analyze video interviews for Illinois positions — including asynchronous recorded interviews processed by AI platforms like HireVue, Spark Hire, or Modern Hire. Employers must: notify candidates before the interview that AI analysis will be used; explain the general characteristics AI will evaluate; obtain consent; limit third-party sharing to technology vendors in the hiring pipeline; and delete videos within 30 days of applicant request or 30 days after the position is filled. Violations are actionable through the Illinois Department of Human Rights and private right of action. AI facial analysis in video interviews may also trigger Illinois BIPA, creating compounding litigation exposure.
AIVIA's Three Requirements: Notice, Consent, and Data Governance
Section 10(a) requires employers to notify applicants before an AI-analyzed video interview of: (1) that AI will be used to analyze the video, (2) the general types of characteristics AI will evaluate, and (3) how AI results will be used in the hiring decision. The disclosure must be made before the interview begins — not after. Section 10(b) requires obtaining consent from the applicant before conducting the AI-analyzed interview. Consent must be informed based on the § 10(a) disclosure. Passive "by clicking start you consent" is insufficient — explicit acknowledgment is required. Section 10(c) prohibits sharing AI-analyzed video with third parties except technology vendors assisting with the specific hiring process. Employers must delete videos within 30 days of applicant request or within 30 days after the position is filled.
What AI Systems Trigger AIVIA
AIVIA applies to any AI that analyzes video interviews — including facial expression analysis, vocal tone scoring, speech pattern analysis, word choice evaluation, and any composite scoring of video interview performance. Specifically covered: HireVue, Spark Hire, VidCruiter, Modern Hire, and any ATS with AI video features enabled. Live video interviews with real-time AI scoring, asynchronous recorded interviews analyzed before human review, and AI tools that rank or filter candidates based on video analysis scores are all covered. AI that only transcribes audio without analysis is not covered. NLP scoring of text responses without video analysis is not covered.
AIVIA and BIPA: Compounding Illinois Employment AI Risk
AI video interview systems that analyze facial expressions or facial geometry may trigger both AIVIA and the Illinois Biometric Information Privacy Act (BIPA), 740 ILCS 14. BIPA requires: written consent before collecting biometric identifiers (including facial geometry); a publicly available retention schedule; and deletion per schedule. The Illinois Supreme Court held in Cothron v. White Castle (2023) that each unauthorized biometric scan is a separate BIPA violation. At $1,000-$5,000 per scan, daily interview processes for Illinois candidates can generate nine-figure class action exposure. HireVue reached an undisclosed settlement in a 2021 BIPA class action. Employers using AI facial analysis for hiring in Illinois face both AIVIA enforcement and BIPA class action risk.
Retaliation Prohibition and Alternative Interview Requirement
AIVIA expressly prohibits retaliation against applicants who do not consent to AI video analysis. Employers may not refuse to consider a candidate, remove them from the hiring process, or disadvantage them because they declined AI analysis. Employers must offer an alternative interview method for candidates who opt out. This creates an operational requirement: the hiring workflow must have a non-AI interview path that does not create friction or disadvantage for candidates who exercise their right to opt out. Documenting that an equal alternative was available and offered is part of AIVIA compliance.
Enforcement: IDHR Complaint Process and Private Right of Action
AIVIA violations are enforced by the Illinois Department of Human Rights (IDHR) through the Illinois Human Rights Act complaint process. Applicants may file complaints with IDHR; IDHR investigates and may refer to the Illinois Human Rights Commission for hearing. AIVIA also provides a private right of action — applicants may sue directly for actual damages plus attorneys' fees. Combined with BIPA's statutory per-violation damages ($1,000 negligent / $5,000 intentional), Illinois AI video interview violations create a dual enforcement environment. Employers should treat AIVIA documentation (consent records, disclosure version, deletion logs) as litigation-ready evidence.